LOCI: April 2022

Friday, April 29, 2022

Timeline photos

Nothing beats box-fresh white trainers

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source https://www.facebook.com/LOCIWEAR/photos/a.2032110763755948/2880317845601898/?type=3

Wednesday, April 27, 2022

LØCI Is The Sustainable Trainer Brand You Need On Your Radar

LØCI Is The Sustainable Trainer Brand You Need!

Searching for stylish and sustainable, vegan trainers? Look no further. LØCI is the London-based brand that we can't get enough of.

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source https://www.facebook.com/2000208550279503/posts/2879476515686031/

Timeline photos

The refined feeling of handcrafted shoes

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source https://www.facebook.com/LOCIWEAR/photos/a.2032110763755948/2879028142397535/?type=3

Monday, April 25, 2022

Timeline photos

"We believe in a world where luxury and sustainability and comfort can live alongside one another." - @NikkiReed

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source https://www.facebook.com/LOCIWEAR/photos/a.2032110763755948/2877752355858447/?type=3

Saturday, April 23, 2022

Timeline photos

Happy Mother Earth Day 🌱🌍

At LØCI, our mission is creating a cleaner tomorrow – with each pair of sneakers sold, we donate 10% of profits to protecting Mother Earth & wildlife, supporting the causes that matter to us most.

Protecting them, guarantees our future, and the generations to come.

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source https://www.facebook.com/LOCIWEAR/photos/a.2032110763755948/2876289769338039/?type=3

Wednesday, April 20, 2022

FREELANCE JOURNALIST FOCUSING ON SUSTAINABLE FASHION, THE ENVIRONMENT AND CONSUMERISM.

Have you always had concern for the environment?

Kind of, I did care about it, but I didn’t necessarily always follow through. I knew when I was younger that we needed to recycle, and I knew that the climate was changing, but then in terms of my actions, I was still buying fast fashion, so the two were not aligning. I had an awareness, but it didn’t always necessarily impact my efforts until it came to a point when I couldn’t ignore the facts anymore. It came to an end when I decided I needed to change my habits and behaviors.

Have you always had concern for the environment?

I was working as a Stylist and had to do a lot of work for fast fashion brands to pay the bills. Then I started doing some research and reading books like 'The True Cost'. It just got to a point I was shopping one day and thought I wanted to buy something from a high street shop, but I had a lot of things in my mind about how they were made, so I put down what I had in my hands.

What inspired your focus on sustainable fashion?

Fashion has always been what I love. I studied fashion design at university, and I used to make my own clothes. I used to shop for second-hand clothes, so it made sense because it was what I worked in and what I cared about in my personal life. I care about what I wear; that's how I express myself creatively. It just made sense that was the area I tackled.

Since fixing’ fashion is not a single issue, what changes would you like to see made in the industry?

Two main things really, Definitely circularity. Brands recapturing their waste and what they've put out into the world and reusing it as a resource. I want to see legislation change, and I want to see changes on a government level, whether it's applying sanctions and taxes or mandating producer responsibility. Brands like yours are doing good things because you choose to, which is fantastic, but we know many brands won't do the right thing until they're told to.

Everyone knows you as the “Sustainable one.” What tips can you give someone thinking about sustainable living?

Have a break from shopping. That helped. I realised I would shop when I was bored, happy or sad. The cycle of feeling you always need something new. I had more time to research brands that are doing things well and the environmental impact. When you start, it can feel like an enormous burden. I would say to people don't feel you have to take everything on by yourself. We can make changes, but more significant systemic changes need to happen, so do it; try but don't be too hard on yourself.

What's your least sustainable habit?

I take long showers. I waste too much water.

source https://lociwear.com/blogs/news/freelance-journalist-focusing-on-sustainable-fashion-the-environment-and-consumerism

Mike Straight, Entrepreneur, Founder & CEO of FarmPod

What is the FarmPod?

Farmpod is the aquaponic food production system that empowers you to grow your own organic, pesticide-free food in your backyard. The product comes fully assembled and requires absolutely no previous knowledge or skill set to reap the benefits of pod-to-table freshness. We achieve this by using shipping containers to host pod Farms.

FarmPod

How does this compare to traditional farming practices?

The pod allows anyone to produce food using only a fraction of water and 1 percent of the land conventional farming requires. The energy to run a farmpod at Its peak uses less than most toaster ovens. Many people are unfamiliar with aquaponics, having heard of hydroponics and aquaculture separately but never combined. That's when it hit me; needed an automated system that could be installed in places where unskilled workers could watch a two-hour video and be successful farmers.

What are some of the challenges you've faced with FarmPod, and how did you overcome them?

We faced several challenges, from the largest hurricane in 26 years to technology issues.

Half of our walls blew down, and we had no electricity for four and a half months. Despite this, we kept building. Just as we got ready to go into production, the chip company we worked with stopped supporting the technology.

FarmPod concept

We reengineered, found another partner, and then COVID-19 was suddenly announced. Our company grows food, so we were considered critical workers. We lived in a bubble and continued to develop. We regrouped after each setback and never gave up; this eventually paid off.

What Is your vision for the future of food production?

We've got a million food deserts. A lot of cities have no access to fresh produce. So our goal is to change all that. Hyper-localizing food production eliminates the geographic and social barriers that often prevent the public from accessing healthy foods. I want my kids and grandkids to be able to have food that's grown locally. Imagine fresh produce grown in your community and delivered to where it's needed. Imagine fresh food full of nutrients, not empty calorles because it was shipped from thousands of miles away. I want It so that we don't destroy the earth by spraying pesticides on the crops and cutting up more of the Amazon for grazing.

FarmPod lettuce

What were the early influences on your life?

Born in the United States to Lebanese Immigrant parents, my grandfather grew up tinkering. He started out driving a gas truck before buying a gas station and later building a gear factory where he invented the first torque wrenches. He gave everyone a chance to succeed, and I soaked up lessons from him while hanging out in his factory.

source https://lociwear.com/blogs/news/mike-straight-entrepreneur-founder-ceo-of-farmpod

Tuesday, April 19, 2022

Ellen Miles Founder & Director - Nature is a Human Right

Who is Ellen Miles?

Activist, entrepreneur, author and strategist. Founder of nature is a human right, a movement to recognise contact with nature as a Human Right and Dream Green, a social enterprise that empowers people to become guerilla gardeners.

Ellen Miles

What motivated you to start nature is a human right?

I first learned about Guerrilla gardening from Ron Finley, who was frustrated with the lack of access to healthy food options in his South-Central Los Angeles neighbourhood. Rather than giving up, he started planting fruit and vegetables in the concrete jungle to create access to healthy food. What he did made me realise what was possible from the grassroots perspective, and I started doing it.

What did you do before you became an activist?

I was a campaign strategist who came up in advertising. I started going to therapy, and I realised I was talking about the same thing every week, how empty I felt. I realised that I could do all treatment in the world, but I would not be feeling good unless I did something with my life that I thought was meaningful. There were so many things I could have been passionate about, but I saw no one was trying to make contact with nature a human right.

Ellen Miles

What bit of mindful advice can you share?

The ebbs and flows come in waves. That's a story we need to be telling activists. I had difficulty calling myself one because I was not always on. I'm not constantly petitioning. I don't wake up and start tweeting. You're allowed to have the time to rest, and I believe that's part of activism.

What's one fact you wish everyone knew?

The fact that concrete outweighs every tree, bush and shrub on earth, and more concrete pouring happens all the time while nature depletes. We think of our planet as this blue and green orb, yet it's getting grey by the second, and we need to take action to reverse that.

How can someone get started?

I started with seed bombing, which I feel is a gentle way in. The ball creates a bit of protection for them from being eaten by predators. Using clay and compost is better for the environment and more sustainable. If you throw a bit of chilli powder in there, that stops slugs and squirrels from eating them. You can throw on the go, then let nature do the rest.

What's your favourite plant to grow and why?

I think sunflowers are incredible because they're remediation so, they take toxins out of the soil. When you plant them into toxic soil, they take it out so that other things can flourish in them, and they're pollinator-friendly. They also cheer people up—all-around a lovely plant to grow.

Ellen Miles rewild your garden

What can readers discover from your book?

A new perspective on why contact with nature should be a protected human right, journeying through personal narratives on mental health, disability, racism, environmental inequality, creativity, innovation, and activism through each contributor.

We have Dr Qing Li, a Japanese forest immunologist, the leading scientist on forest bathing. British writer and poet Louisa Adjoa Parker highlights rural racism, why people of colour are not welcomed or included in the countryside, and how to address that. Founder of disabled hikers, Syren Nagakyrie, speaks about disability and The Gangsta Gardener, Ron Finley, talks about change and how to make a more equitable, greener future for everyone.

It's Available for pre-order now, and everyone should get one, read it and join us.

source https://lociwear.com/blogs/news/ellen-miles-founder-director-nature-is-a-human-right